2023…Christmas Crackers Trends in Review

Heart & Soul Studio

Share

As 2023 draws to a close we have been looking back and reflecting on the trends we have noticed in the Christmas cracker industry this year…if you’re interested, we thought we would share them with you.

Catering Christmas Crackers Wholesale

With our wholesale catering Christmas crackers, we have seen a real swing towards the more naturalistic winter foliage designs with our Natural Wreath and Holly Leaves designs flying off the shelves.

Both designs are made from FSC mix paper…the eco Christmas crackers wholesale are becoming much more popular across all our ranges, and we will be working towards extending all our crackers eco credentials.

The Holly Leaves cracker is one of our 10-inch crackers which has been carried over from our 2022 range. This year the crackers contents were puzzles, which always go down very well at parties. As it has proved so popular, we will be reimagining this design for 2024 with brand new contents!

Our Natural Wreath crackers are exceptional quality and have been incredibly popular with hotels and caterers. The contents are superior reusable mini gifts including a magic trick, tweezers, cookie cutter, bottle opener, snap hook, screwdriver keyring and nail clippers.

Of course, our 2024 Catering Christmas Crackers Wholesale range will continue to feature a range of crackers sizes and contents with a choice of colours and designs, but you can certainly expect to see further nature inspired designs. We are also working on making 100% of our range FSC certified too.

Retail Wholesale Christmas Crackers

In our retail wholesale Christmas crackers, there has been more of a split in sales. Natural designs have once again been popular with our classic Red Robin design selling very well. However, the Pastel Swirl Xylophone crackers from our Foxy range have also proved to be a winner with retail buyers.

Red Robin is part of our Luxury Kraft range – new for 2023 this 13-inch cracker has been a real winner. Filled with thoughtful gifts including a noughts and crosses game, cookie cutter, washi tape, paper clip and trolley coin, they have been very well received.

Once again this cracker has great eco-credentials; the crackers themselves and the packaging are recyclable, the contents are non-plastic and reusable and they are made from FSC certified paper.

The great thing about the Xylophone crackers is that they could be purchased for any occasion, not just Christmas! They are a bigger cracker; 12-inches and come in trays of 8. The set comes with a musical sheet and baton, plus each cracker has a xylophone note and percussion stick inside. We can’t guarantee harmony, but these crackers are fun for all ages!

2023 Christmas Cracker Trend Conclusions

So, what have we learnt from our Top Sellers in 2023?

With Catering Christmas Crackers Wholesale

Naturalistic Designs

Eco-credentials

High quality reusable contents

With Retail Christmas Crackers Wholesale

Eco-credentials

Fun for all the family

Big crackers are king!

It won’t be long now until we reveal our 2024 range and you’ll be able to see how what was popular in 2023 along with upcoming trends and influences have affected next year’s range! Stay tuned to our social media channels and website for more…2024 range will be launching in January 2024!

 

Our Blogs

James Ford (Jamm’s) Work Anniversary

James Ford (Jamm’s) Work Anniversary

A month or so ago, in tandem with National Design Week, we showcased our Head of Creative Kate Mills in our monthly blog (read it here Elegant Catering Christmas Crackers 2024 - Heart & Soul Studio (heartandsoul.studio)) This month, we are taking a closer look at...

Heart and Soul Studio Licensed Big Potato Christmas Crackers

Heart and Soul Studio Licensed Big Potato Christmas Crackers

Big Potato is a board games company that's as versatile as its vegetable namesake. They turn their hands to everything from quiz games to party games, kids’ games to toys. Sometimes they develop and bring to market home-grown ideas, sometimes they nurture other...

A day in the life our wonderful sales team

A day in the life our wonderful sales team

As with any manufacturers or suppliers, here at Heart and Soul Studio (the original home of Celebration crackers, don’t you know?) our sales team is at the heart of our business. Working in the Christmas industry where wholesale Christmas crackers are predominantly...

Buying Advice for Catering Christmas Crackers UK

Buying Advice for Catering Christmas Crackers UK

What are the key considerations when purchasing wholesale catering Christmas crackers UK when you are in the hospitality industry? We have tried to break down the key areas below. Catering crackers come in many forms, with the key two variables being retail and...

Catering vs retail Christmas crackers – whats’s the difference?

Catering vs retail Christmas crackers – whats’s the difference?

You will see that we use the terms when describing our Christmas crackers wholesale UK. We’ve already visited this in our previous blog we explained the difference between handrolled, clipped and twist neck. Read about that here. Before we discuss the method of...

10 years and still crackers – Kate Mills our cracker champion

10 years and still crackers – Kate Mills our cracker champion

Our Head of Creative, Kate Mills shares with us her journey from Fashion to Christmas cracker champion March 2024 saw the 10 year work anniversary for our Head of Creative, Kate Mills. It’s been so lovely looking back over photos and seeing how much has changed over...

Celebration Crackers Wholesale Gifting Range – New for 2024

Celebration Crackers Wholesale Gifting Range – New for 2024

New for 2024, we have added to our bulk order Christmas crackers ranges a selection of gifting and table scaping products. We have been designing and producing gift tags, wrap, tissue paper, raffia, place cards and paper tape for our bespoke customers for years, but...

A Day in the Life of….. Our UK Production Team

A Day in the Life of….. Our UK Production Team

With our peak UK wholesale Christmas cracker production being from April to November a typical day for our production team at this time of year is rather varied and busy! We thought we’d share with you what a day in the life of the production team at Heart & Soul...